How To Make The Ladder Of Opportunity Happen At Your Construction Business
Note: This is the last article of a 3 article series on this topic (Click for article #1 or for article #2)
Let’s use the example of creating a “Turnkey Business”
If you want a turnkey operation, which is one that runs without the need of the owner’s participation, the employees need to be self-motivated rather than motivated by the owner, their manager or short term measured motivation programs. Even if turnkey is not part of your vision, a single owner can’t wear all the hats of a continuously growing company. Vacations, health, and emergencies will at some point require the owner to delegate responsibilities to key employees.
Learn the “whys”
The best way to find out what will motivate team members is to ask them. While interviewing recruits or existing employees, find out not only what motivates them to grow, but also why. Connecting the “why” to the “what” can help get you, your business and that employee to where everyone wants to be much faster for two reasons.
- The first is the simple fact that adults choose to commit and follow through on their goals for their own, sometime selfish, reasons.
- Second, if the business, the marketplace or life changes at some point, knowing the why can help us find alternate ways to accomplish the long term company vision while still maintaining motivation.
Managing employee growth requires scheduled reviews
To help facilitate success support employee career advancement planning and implementation with a structured employee review process. Be sure your review process identifies where the employee is today, where he or she is headed, and where you both expect them to be along their career path by the next scheduled review meeting.
Generating a vision for where they will be is not enough

Work with the employee to identify the plan required to get there. Include what the employee needs to do, as well as the company’s commitment and the necessary steps to help make it happen.
Implementing a ladder of opportunity may require that the employee train and mentor his or her replacement. Be sure the company provides "training of the trainer” early in each employee’s career path. Education then becomes part of the company culture and facilitates constant growth among workers.
Write down and maintain records of the employee review process.
Include in your record keeping not only the reviewer’s comments, but employee’s feedback about how well the company helps him or her to get there. If your process includes writing down what has been agreed to at this review, both the company and the employee will know what to do between now and the next review. You will also both know what you will be discussing at the next review. This helps minimize the typical fears experienced by both the reviewer and the employee when anticipating the next review meeting and what they should talk about during the next review.
If the review process is well thought out, properly documented and followed throughout each employee’s career, you have created a ladder of opportunity!
Related articles:
Article #1 of this series: Successfully Grow Your Business By Creating a Ladder of Opportunity For Employees
Article #2 of this series: How To Create A Ladder Of Opportunity For Your Employees
Government to Contractors: Start Hiring Convicted Felons!
Mentor Me, Please - Gen Y Business Owner Offers Peers Advise
Contractors: How To Work With Generation Y From One Of Them
Gen Y Member's Advice To Peers: How To Develop A Good Work Ethic



Grow or get out of the way
To help manage the process of building employee skills, avoid mutual mystification. Clearly detail your vision and sell the goals involved to your team members. Ask for a commitment for this required growth, both personal and professional, from each team member. Ask them how they see themselves fitting into this vision. Employees can choose to grow with the company, or, to be fair, perhaps they should be told that the company will out-grow them.
If you are the business owner, create job descriptions for employees who will complement the skills you bring to the business. This helps you to concentrate on what you are best at and/or prefer to do yourself. If you plan to eventually give up certain responsibilities, keep an eye out for your replacement and include mentoring as part of that person’s career path. Mentoring helps socialize the employee into the nuances of the already established norms and values of both the job position and the company.
It’s not easy to replace employees as they leave your team or to bring on new hires that possess the necessary skills to ensure your business grows. Doing so also delays the rate at which you your construction business can grow. You need to also consider whether you feel it is really fair to existing employees if you don’t give them the opportunity to move up within the company. If you are not developing employees as the company grows, you will eventually face a revolution, rather than an evolution. If this happens, you may be forced to replace these employees with others who already have the skills the growing business needs. This approach can be very risky and expensive.
I always found that great employees are far more motivated by opportunity, responsibility, accomplishment and a sense of personal fulfillment than by the use of short-term incentives, such as cost of living wage increases, one-time bonuses, or an occasional pep rally. The right strategy, as long as it is sensitive and relative to the career path of your employees, will help keep those employees on the team. It can also steer your company in the direction of recognizing who can move up the ladder and how to train them to ensure that your business evolves. The effects of such strategies are longer lasting and often permanent for the business and its employees. Additionally, this strategy works well because existing employees are familiar with your company’s systems. They already fit into the culture and know how and why you do business the way you do. It will take longer for new employees to learn about your culture, adapt, adjust and become productive dedicated members of your team. Having employees start their career paths at the bottom of the ladder affords the business owner the advantage of limiting the expense and risks if the employees do not fit in or decide to leave the business.




“Things just aren’t the way they used to be” is a lament often heard from aging generations. However nostalgic and skeptical this observation may be, it is definitely true. Generation Y (those born between 1980 and 2000) is growing up in a world completely different than their parents. Today we are surrounded throughout our waking hours by new technologies and devices that feed us steady and seemingly infinite flows of information, providing us with instant connection to knowledge that used to be much more difficult to acquire. Obviously, things are not the way they used to be. One can’t help but wonder; how do these changes affect our daily lives? The way we work? Our relationships with others? The way we see ourselves? How we learn? 
Gen Y has often been accused of wanting everything right now that their parents spent 25 years earning. However fair the accusation may be, it definitely reveals something about Gen Y. You’ll be hard pressed to find a more ambitious bunch. If they know that you can give them something they really want, they will follow whatever path you draw for them to get it. You can build them in ways that you never could with a burnt out 50 year old carpenter who’s been swinging a hammer the same way since he was 18.
Below is a list of some of the considerations an aspiring carpenter might want to use when searching and interviewing for a new job and career opportunity. As part of my presentation I’ll be reviewing and discussing this list at the seminar. My hope is that by discussing these considerations attendees can determine whether they are working at the right company already, whether they should consider looking for a new company to work for, and how to evaluate the businesses they interview with.
Does the business have a financial budget for the year?
Does the business have an organizational chart you can look at?
Does the business plan to advance employees as it grows or hire to fill future positions?
What are the goals of the owner; Practice vs. growing business?

Your goals must be measurable
Putting the pieces together
Sequential learners learn best when information is presented to them in logical step by step order. By presenting information to them in the order tasks should be completed, they can see how one step prepares for the next and or how subsequent steps are dependent on the previous step. These employees are typically successful at repetitive activities, even activities that require a high level of skill. Examples could include install crown moldings or estimating projects that can be done using a unit cost method. However sequential learners might not make for good lead carpenters at a business where every project is different and or projects are highly detailed. A sequential learner lead carpenter may be challenged if the business does not provide adequate project specifications and facilitated planning opportunities before the project begins. Also, a sequential learner might not have success selling Design/Build projects to prospects who are global learners.
On the other hand global learners can take in random bits of information about a project or task and can quickly connect the dots between that information to assess a situation or assemble a solution on their own by quickly understanding the connections between those bits of information. These employees can be very successful at job positions like handyman repairs, troubleshooting roof leaks and or gathering information from Design/Build clients who know why they want to do a project but might not know yet how to get started or what needs to be considered. Also consider these employees might quickly become bored with repetitive activities or duties.
Installing windows these days requires building science knowledge and an understanding of installation options regarding the methods and products that can be used. A lead carpenter who is a global learner can be real good at understanding the science considerations and specifying appropriate installation details. With those project specific details in hand a sequential learner carpenter can then be instructed by that lead carpenter, right at the jobsite, on how to install all the windows. While the carpenter installs the windows the lead carpenter can be making the materials list for the next phase of the job so the materials will be ready for the carpenter when the carpenter is done installing the windows. Unlike a production manager driven production system, because a lead carpenter driven system is being used, the global learner who specified the installation method is at the job site to oversee and if needed trouble shoot the efforts of the carpenter. With a production manager driven system, after being instructed, the sequential learner carpenter might be on his own without anyone overseeing his or her activities to be sure the windows are being installed correctly.
Recently there has been a lot of buzz around the remodeling and home improvement industries regarding OSHA enforcement.
OSHA requirements do not apply if you are the business owner and only work alone.
Below is short a list of things contractors should consider if they want to be ready when an OSHA Inspector drives by and or stops in to check out your job site.





