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LED Lighting Guide for Contractors

Posted by Shawn McCadden on Mon, Dec 05,2016 @ 05:00 AM

LED Lighting Guide for Contractors

light behind the door-WR.jpg


A clear understanding of how LED lighting works can open immense possibilities for contractors to be able to evaluate and compare performance of luminaires. It will also enable providers to propose the right luminaires for clients based on knowledge of light installations and how they are predicted to perform.

Benefits of LED Lighting

LED Lighting info for remodeling contractorsLED or light-emitting diode has revolutionized light installations. This type of lighting requires less energy and loses less heat. The life of a LED bub is longer compared to the traditional ones. Life spans are quoted by companies from 50,000 to 100,00 hours or nearly 100 times longer than the traditional bulb.

In addition, it does not need a lot of maintenance and replacement making it cost-effective. To demonstrate, a typical LED lighting will produce over 100 lumens per watt (LPW). Lumen is the amount of light emitted from a source.  A 100W incandescent bulb will produce the same luminosity but will use up more energy compared to LED bulbs.

Not only is LED cost-effective, it has outstanding color quality and excellent efficiency. Color rendering index (CRI) is the term used to define the ability of light or lamp to replicate the colors of an object on a scale of 1 to 100 where 100 is the equivalent of sunlight.

LED lighting is also smaller and compact, an easy and quick job for contractors.


What to Look for When Purchasing LED Lighting

The most important specification when buying LED is lumen output. This means that when proposing lights for certain living spaces, you will consider the amount of light it produces (brightness) and ensure it is adequate for your customers' requirements. For example, you will need brighter lights in working spaces such as the kitchen and dimmer lights in the bedroom to induce sleep.

reading the paper-WR.jpgThen you will need to look at the LPW or lumens per watt. Put simply, this is the amount of lumens produced for every watt that is used. The higher the number, the better it is in order to match the CCT or the correlated temperature (measurement of coolness or warmth) measured in kelvins (K). It indicates whether a light is warm, neutral or cool white in appearance. Finally, you have to compare the CRI, with a higher rating a better choice, that is, greater than 80 is rated as good and greater than 90, very good.


Other Features to Consider

Safety certifications vary across different regions in the world such as UL, ETL, CSA, NOM and CE. Products must be rated for moisture conditions and intended use/application such as dry, damp or wet. You might see two codes: ingress protection (IP) and insulation contact (IC). IP ratings consist of two numbers: first one indicates protections against solids including dust (0-6 where 0 means not protected and 6 well-protected). IC ratings indicate protections against liquids (0-8 where 0 means not protected and 8 means that it can be submerged in liquids).

Overall, contractors have a large number of reasons for using LED light bulbs as opposed to rival bulb types. As mentioned above these range from flexibility of design and function, to lower energy costs and longevity. The LED bulb's market share is growing just as its purchase price decreases. This is giving contractors the perfect opportunity to create new, stunning and innovative designs, features, and displays that has not been possible until now. Using LEDs will give you the design edge you are looking for to stand out from the crowd.


Guest Blogger: Leigh Marcos worked in home design and lighting before becoming a mother of two and a freelance writer. A keen photographer, she enjoys taking her dogs for long walks through the countryside in the hope of getting that perfect shot.

Topics: Green Considerations, Differentiating your Business, Design Trends, Guest Blogs, Design Options

Contractors Should Know About These Popular New Sink Styles

Posted by Shawn McCadden on Tue, Oct 04,2016 @ 05:30 AM

Contractors Should Know About These Popular New Sink Styles

Drop-in sink



The kitchen is one of the most desired spaces for a home remodel. This should come as no surprise as this area is often the gathering place of friends and family. Today more than ever, homeowners are all about customizing this area of the home.  Contractors can better serve their customers by knowing and differentiating the trending sink options available in the marketplace.


In addition to knowing the current trending sink styles, contractors should also be knowledgeable about popular faucet options, too. A helpful online resource, such as Angie’s List, can allow for contractors to read up on what homeowners are seeking out, from pull-down to touchless faucets.

These are the sink style trends that are popular among consumers right now.


Drop-in, also called self-rimming sinks, is one of the most popular styles and also very easy to install. With this style, its weight is supported by a rim that runs above the countertop surface. These types of sinks are available in different materials including stainless steel, enameled cast iron and porcelain. Not only are these sinks affordable, they are also durable and easy to clean, earning them a top spot on the consumer’s most desired list.


Undermount sinkInstalled below the countertop, undermount-style sinks offer consumers an easy cleanup in the kitchen and a seamless look. However, contractors should know that this style of sink can only be used with solid-surface kitchen countertops, such as granite, composite or marble. Undermount sinks are an affordable option, and like drop-in sinks, these are available in a variety of different materials — like enameled cast-iron — for example, and colors to fit a kitchen’s design.

Integrated Quartz

A popular choice among homeowners who prefer quartz countertops in their kitchen, this style of sink offers a seamless and sleek look. It is built into the countertop using the same color and materials as the countertop. Today many manufacturers, such as Cosentino North America, are offering this style of sink as an option when installing quartz material countertops in the home.

Porcelain Apron

These sinks are made to resemble the old-fashioned style of sinks that were often found in farmhouses. Quite large and made from materials including the popular porcelain option, stainless steel and even copper, they're hardy and can stand up to whatever task needed.

Integrated Marble

Although similar to the integrated quartz style sink that is built-in using the same materials as the countertop, this kitchen sink trend has a more luxurious flair because of its material. Natural stone marble, which is pricier than quartz materials, is available in a wide variety of stone colors, which makes it easy for homeowners to customize and also clean, offering a seamless design for the kitchen space.

Food prep sinkBamboo

This sink style is not yet mainstream but it is gaining popularity for its unique and exotic appeal. Bamboo has long been a staple in home design and decor for its durability and eco-friendliness. With a water-resistant coating, a bamboo sink can make a kitchen truly stand out.

Food Prep Sinks

Sometimes homeowners want to add more than one sink to their kitchen and cooking area. This is called the prep sink. This style of sink is available in styles like a crescent moon shape, for example, often offering a modern and unique look to a kitchen. This is handy if a homeowner plans to entertain frequently.

Topics: Design Trends, Design Options

Resources for Aging Remodelers and Remodelers Serving Seniors

Posted by Shawn McCadden on Tue, Sep 15,2015 @ 06:00 AM

Resources for Aging Remodelers and Remodelers Serving Seniors

aging in place information for remodelersWe are all getting older every day.   That reality hit my wife and me a few years back, motivating us to seek a new home where we could happily and comfortably grow old together. We wanted a home configured to serve us as our health declines. Just as important we wanted one we could also afford to live in and maintain on our retirement income, without the need and cost to move to an assisted living facility. It’s called aging in place and it’s a huge opportunity for home builders and remodelers seeking to differentiate themselves. In this blog I share a list of links to resources and information for construction business owners and consumers preparing to grow old.  I also share the list to help contractors and their businesses take advantage of the opportunity and become part of the solution.  Here’s why:


  • 90% of seniors want to stay in their own home as they age
  • 60% have made improvements to increase their ability to live independently
  • 49% of seniors want to modify their current homes
  • 38% of seniors want a new, aging in place ready home
  • 27% is the increase businesses see by offering aging in place services


I didn’t assemble the links myself.

The links were emailed to me by Patricia Sarmiento who works for Public Health Corps. Their goal as an organization is to provide a hub of reputable and useful public information on health related topics that will empower others to make a difference in their community. According to the web site their mission is simple: Putting the public back into public health.

Public Health Corps Logo

Below is part of her list of helpful and educational resources

Patricia and I invite you to share it with others as you see fit. Share this information in your marketing, on Facebook or Twitter, and at your web site or blog. Use this information to increase your knowledge to better serve seniors. And, if you’re getting close to retirement age, use the information to help prepare your home and yourself for aging in place. Even contractors get old! Don’t you deserve a healthy and comfortable retirement just as much as your clients do?


senior aging in place at home

Aging in Place

Senior-Friendly Home Remodeling

22 Senior Health Risk Calculators for Healthy Aging 

Cats and Seniors 

Canine Caregivers for Alzheimer’s and Dementia Patients

Pets for the Elderly Foundation

Older Adults & Anxiety

Heart Attack Quiz

National Council for Aging Care



Topics: Business Growth, Differentiating your Business, Retirement Planning, Design Trends, Statistics, Aging In Place

The Latest Construction Innovations That Should Be on Your Radar

Posted by Shawn McCadden on Fri, Jun 19,2015 @ 06:00 AM

The Latest Construction Innovations That Should Be on Your Radar

Construction innovations for remodelersWhen it comes to your remodeling business, you want to be the best and stand leagues above your competition. But in a crowded field, this can be tough to do. Your customers expect professionalism and a job well done, which is what most of your peers are aiming to deliver as well. So if you’re seeking that extra edge with your business, you need to also do this – and then some. One of the best ways to impress your customers is by staying abreast of industry trends, and the newest innovations that can save them money and improve their results. Here are a couple of the ones worth watching, in commercial and residential remodeling, along with some tips for keeping yourself in the loop.


Pristine Aesthetics in Commercial Remodeling

As any commercial remodeler knows, one of the biggest challenges in the field is executing significant structural changes without killing the aesthetics of the space. One of the most common needs in commercial remodels is the addition of roof opening frames that provide structural support for HVAC units, coolers, roof turbines, skylights, roof drains, roof hatches and other rooftop equipment. The problem many remodelers have found is that the traditional way of installing such frames required welding, which created a mess and often left the area damaged and unsightly.

A new innovation has come on the scene, called QuickFrames, which takes care of this problem. The bolt-on, adjustable, pre-engineered roof opening frames only require a wrench or impact driver during installation, so there’s no need for the dangerous or ugly effects of on-site welding. Also, many warehouses are trending toward a white bottom deck (which welding would turn black) so using QuickFrames is an easy way to preserve the deck’s clean white appearance. Keeping customers informed about the benefits of using an innovative approach like this will show your vast expertise in the field and that you’re dialed in to their needs, which will ultimately help you win more business.

This video shows how easy QuickFrames can be installed, even as a retrofit


Personalization in Residential Remodeling

Differentiate remodeling designsJust as marketing techniques have all been swept up in the concept of personalization recently, remodeling is not exempt from this trend. In fact, it’s arguable that being adaptable to your customers’ wish lists is the only way you’ll succeed. You might be thinking – wait, isn’t the practice of remodeling personalized already? Yes and no. Yes, because when you remodel a home, you renovate the areas your customer has specified. But it’s not extensively personalized, since many remodeling companies don’t take it a step further and find out how to tailor every bit of construction to the customers’ wants.

For example, a hot craze this year is around making your home kitchen more like the commercial kitchens you’d find in a five-star restaurant. You may have a customer come to you and ask for a kitchen remodel, and they’ll ask for everything from granite countertops to a modern backsplash, upgraded appliances and maybe space for a wood-burning stove. They’ll think they’ve covered all the bases, but it’s your job to share with them what more they can do. Show them how their built-in refrigerator and freezer can be customized to their preferences, and how they can even request a butcher block island countertop that allows for multiple workspace heights. The goal is to go beyond the usual suspects in every area of the home, and offer new and personalized changes that you can bet the customer would love.

Stay in the Know

Beyond the latest tactics and greatest new products, your success in the remodeling field also depends on how connected you are in the industry and how up-to-date you are with new information. The two best ways to flex these muscles are by attending relevant tradeshows and by reading important industry publications. Many large manufacturing firms participate in several events year to year, where they debut their latest developments. By attending pertinent conferences, you can gain new insight and make important connections. You may also have the chance to meet people who work in industry press, who could later turn into valuable resources when it comes to getting your company exposure in remodeling publications. And even if PR isn’t on your agenda, simply reading all the big industry magazines can go a long way in educating you further about the field.


Rebecca HasulakGuest Blogger: Rebecca Hasulak is a prolific writer and dangerous dreamer. She sharpened her skill with the written word while she was an Associate Editor of a beauty and pop culture magazine, and further during her time as a Public Relations Executive. Rebecca now writes and delivers PR services under her business Quotable PR, and is happiest when with her daughter and loved ones. Follow her @BecksChristine.


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Topics: Differentiating your Business, Design Trends, Guest Blogs, Design Options

Window Treatments Upsell and Differentiate Your Designs and Projects

Posted by Shawn McCadden on Thu, Sep 04,2014 @ 06:00 AM

Window Treatments Decoded: What to Use Where

Window treatments for contractors


When it comes to building a house, you've got it down. You've got your favorite brands of windows and insulation, and you know all of the best places to get quality materials. But when it comes to the finishes, making the right choices can be tricky, especially when it comes to so many window treatment options. Here's a breakdown of the various types of window coverings with the advantages of each to help make the selection process easier for your next project.  Consider adding them during the design stage to upsell your project, make your designs stand out and differentiate your offering.


Privacy and Plenty of Light

Cellular shades

Cellular shades are a type of hard window treatment that provide complete privacy while also allowing natural light to filter into the room. The shade's honeycomb design is constructed for maximum energy efficiency and provides a layer of insulation to help keep warm air inside. As windows typically account for 25 percent of heat loss in a home, states The Shade Store, this is an easy way to mitigate the problem while also softening up the look of the windows. Cellular shades are ideal in bathrooms, street-facing bedrooms or rooms that are prone to heat loss. While the light-filtering option is most commonly used, cellular shades also are made with heavier materials so they can double as blackout shades.

Timeless Design

Wood blinds are a safe choice of window treatment because they have a classic style that adds a rich, polished look to any room. This is an ideal option to use for a spec home or a house that's being remodeled as it has wide-ranging appeal. Wood blinds are made in a variety of wood finishes, so you can easily find them in the same material or stain that you're using in other finishes in the house. While a bit more expensive than standard horizontal blinds, wood blinds offer a higher insulation value and have a higher-quality appearance.

Form and Function

Roman Shades


If you are looking for the decorative impact of drapes with the functional advantages of blinds, roman shades are the ideal choice. Made from heavy, durable fabric, roman shades are an easy way to soften the look of a room. While available in lighter fabrics, most are blackout quality and are perfect for installation in a bedroom, says Houzz, or anywhere that privacy is of utmost importance. While roman shades look great, there are a few downsides. They are all or nothing when it comes to letting light in and they can be difficult to keep clean as dust accumulates.

Unmatched Elegance

Drapery brings a refined look into any room of the house. For the best results, opt to have custom drapery made. One of the main downsides of drapery is that it can be difficult to select a material that will appeal to all homeowners. HGTV suggests silk drapes to instantly wake up a dull room. Additionally, drapes can add a lot of depth as well as the illusion of height to a room. To make the ceilings seem higher and to make the room feel a bit more spacious, install the curtain rod close to the ceiling rather than just above the window.


Sleek Sun Protection

Solar Shades

Solar shades are the ideal window treatment option for rooms that have a lot of sun exposure. They offer UV protection while also reducing glare. This is a great option in rooms with a beautiful view, as the shades won't disrupt. One caveat is that solar shades do not provide privacy; therefore, solar shades are best in main living quarters of the house like the living room, great room, kitchen or dining room. Furthermore, this type of window treatment is a must if your clients have expensive art, antique furniture or other valuables that can be harmed from too much sun exposure.


Allison Wilkinson


Guest Blogger:  Allison Wilkinson is a WAHM, an explorer, an amateur chef and a fitness buff. You can find her Instagramming photos of her (adorable) son or researching everything from the latest parenting theories to healthy hacks for desserts.

Topics: Differentiating your Business, Design Trends, Guest Blogs, Design Options

Creative Driveway Designs Bring Attention To The Rest Of The Project

Posted by Shawn McCadden on Tue, Aug 26,2014 @ 06:00 AM

Creative Driveway Designs Can Bring Attention To The Rest Of The Project

Driveway designs



The driveway is among the first things visitors and passersby see when they look at a house. Like the front door, the driveway creates a lasting impression and perception of the home and because of this; it's the perfect time to try something a little unconventional. Even more than the front door, the driveway has to be functional as well as visually appealing, as it’s a service area of the property. Plus, a really cool driveway design can bring the contractor more business from the customers' neighbors asking, "Who did your driveway?"


Not Their Father’s Driveway

Your clients may have memories of their dad brushing smelly black sealant on their childhood home’s driveway or patching cement cracks with a trowel and wet cement. But those are not the only options for driveway surfaces. A driveway’s appearance is limited only by your customer’s budget and (hopefully not) your creativity. Gravel, pavers, natural crushed shell, brick, basalt, permeable (or pervious) concrete and recycled materials are just some of the possible materials you can use to design a unique driveway.


Factors in Driveway Design

Contractors and consumers should take a few things into consideration when designing a driveway. Budget is an important factor during construction and installation, but don't forget driveway maintenance over time. The materials used to construct the driveway, as well as its style, should complement the house, not clash with it, as well as be durable with a layout that is logical and easy to navigate by foot and vehicle.

A driveway created with pavers can be one of the best values, providing beautiful design possibilities, with low maintenance and a long shelf life, commonly lasting 30 to 40 years. Crushed shell driveways offer soft colors and good drainage, while pervious concrete made with almost no sand deliver a light, porous surface to avoid run-off issues.


Mix N Match and Layouts

Creative driveway ideasTo help your work stand out from other contractors don’t settle for the same old same old when it comes to designing driveways for your clients. You can mix and match materials like asphalt and brick border, or broken concrete and gravel. Instead of a straight path from the street to the garage, consider a rolling driveway layout to add some sensuous curved lines to the property.

Hiring a qualified sub contractor to perform the work  is often the best route.  But if you would like to do all or even some of the work in-house you can rent the equipment you need to do it right. Compactors, electric hammers, and other equipment are readily available as long as you know what you will need.


Creative Borders

Driveway can help sell a house


Creative borders go a long way toward creating an attractive driveway. Liven up a traditional straight driveway by planting a low hedge on each side, plus a decorative flowering tree for more vertical interest, such as a dwarf flowering crabapple tree. Add interest with grass between pavers or broken cement. Use a homeowner’s favorite design element or theme to line or highlight the driveway with split logs and tree trunks or a mass planting their favorite flowers.

Beautiful, unique driveway designs add a visual highlight as the first part of a property to be seen and used before arriving at the front door. It’s worth the extra effort to think more about materials and plan a unique part of the property that everyone passing by will see and your customer’s will enjoy for years to come.



Heidi CardenasGuest Blogger: Heidi Cardenas is a freelance writer with a background in human resources, business administration, technical writing and corporate communications. She specializes in human resources, business and personal finance, small business advice and home improvement.



Topics: Differentiating your Business, Design Trends, Design Options

Assuring Quality on Your Remodeling Jobs Through Craftsmanship

Posted by Shawn McCadden on Tue, Jul 29,2014 @ 06:00 AM

Jayme Cook


Guest Blogger:  Jayme Cook loves DIY projects and previously worked in the home building and construction industry. Jayme studied writing in Wales, UK and is now an English instructor living in Phoenix, Arizona.


Where Craftsmanship Matters the Most: Assuring Quality on Your Remodeling Jobs

Craftsmanship for contractors



Author and computer software consultant Robert C. Martin once said, “How can we make sure we wind up behind the right door when the going gets tough? The answer is: Craftsmanship.” This statement rings true in many fields, but especially so for remodelers. Craftsmanship is what's behind our sense of awe and admiration when we look upon a job well done—it's one part knowledge and one part art, with a bunch of pride, planning and elbow grease bringing up the rear. Every job is important, but some require a higher level of craftsmanship than others. Here's where a master's touch really counts.


Green Roofs

A growing trend in residential design is green roofing. These rooftops integrate actual foliage into the roof structure in an attempt to keep interior rooms cool in warm weather and warm during the cold. Most professionals use modular systems composed of individual plastic trays pre-lined with plant life and a non-soil base lined along the rooftop. Growth occurs at a rapid pace, creating an organic canopy to shield the home from the elements. A large-scale installation of a green roof requires an expert—this isn't something you want to tackle if you've no experience under your belt.


Insulated Water Pipes

Defining craftsmanship for remodelersInsulated water pipes will boost a home's energy efficiency. This sustainable feature will add to the life expectancy of the pipe system as well moderate the water temperature throughout the residence. Foam tubes made of rubber or polyethylene encase the metal piping to offer better quality and use—just make sure an expert does the insulating.


Energy-Efficient Windows

High quality, energy-efficient windows are essential in designing a masterfully crafted home. Many contractors provide windows that help keep heat inside of the home during the winter season and keep indoor temperatures cool during the summer months. Alternatively, poor quality windows can result in as much as a 30 percent loss of energy for consumers. Not all windows are created equal—while many can help reduce some of the energy loss, only high-quality selections installed with skilled precision and the proper equipment can fully protect against heat and cooling leakage. Contractors take note. Check out the windows section on the Champion Home Exterior webpage. This company displays its window offerings clearly and also provides helpful information on the left side of the site. Setting up your offerings in a style like this makes it easy for consumers to navigate your webpage and deliver the craftsmanship they are looking for from a contractor.


Solar Panels

More and more homeowners are requesting installation of solar panels to save money and energy. Photovoltaic panels harness the power of the sun and deliver it straight to the home on which they are installed. Solar power adds value to the property and usually comes with tax incentives, but it should only be installed by those with experience. There are lots of DIY kits out there, but we don't personally know of any that produced craftsman-like results.

how remodelers can be craftsmen


When it comes to remodeling jobs, there is no replacement for quality craftsmanship. From the foundation up, work of integrity guarantees high-caliber results. With the right planning, the expertise of professionals and personal commitment, your work will reflect nothing but the best.




Topics: Green Considerations, Differentiating your Business, Design Trends, Guest Blogs, Craftsmanship

3D is the Way to Be: The Future Of Construction Projects

Posted by Shawn McCadden on Thu, Jan 23,2014 @ 06:00 AM

3D is the Way to Be: The Future Of Construction Projects

Steven Clark



Guest Blogger: Steven Clark is a graphic designer who transitioned to being a work-from-home dad last year, after his triplet boys were born.


3D modeling

Although we can use computer modeling, high-tension bindings, and cranes hundreds of stories high to build super-skyscrapers, construction technology has advanced less far than some might think. After all, the concrete we use today is a result of an invention dating back to the Roman Empire, one that the University of California claims lacked the strength of today's concrete only because our ancestors did not have reinforced steel. As we look forward to the future of construction, much will remain the same -- plans will have to be drawn, foundations laid, and so on -- but many new inventions will change how much time, effort, and resources go into a project.



Beyond 3D

Uses for BIMAs the movie industry races to develop three-dimensional blockbusters, the construction world has left the third dimension in the dust. The newest trend is one step further: four-dimensional planning, which allows a person to not only see the entire view of a building, but see it from every possible angle. This gives contractors the opportunity to see possibilities they didn't before, plan better for construction, rent any kind of special equipment they might need and plan for supplies and safety. The American Society of Mechanical Engineers reports a new type of paradigm known as BIM, or building information modeling. This paradigm is being used in computer development of construction, and engineer Richard Beattie claims it can boost the approval rate of designs up to 90% percent BIM allows the architect, engineers, and clients to view a building's depth in addition to its height and length.


Building A Better Brick

3D printers for construction


Bricks as we know them represent one of the oldest human inventions in history, with civilizations dating back over five thousand years having used dried mud and mortar to create buildings. Yet the basic stature of a brick has changed little since then -- until now. Architizer reports that ceramic bricks made by 3D printers may soon replace their traditional red counterparts, since these bricks can be created quickly on the spot with fewer materials, weighing less, and having greater strength. A honeycomb design makes these bricks better able to withstand everything from the weight of its neighbors to a gale-force hurricane. Bricks still need to be attached to everything from window sills to floors, however, and the rubber sealing mechanisms offer a new hope as well. Thermal-bonding rubber seals minimize heat loss when utilized as a bonding agent between composite or traditional bricks. This rubber bonds to ceramic as well as plastic, glass, and wood.


Topics: Future of the Remodeling Industry, Design Trends, Guest Blogs

Understanding and Selling the Many Shades of Green

Posted by Shawn McCadden on Fri, Feb 01,2013 @ 12:02 PM

Green Building and Green Products: Understanding and Selling the Many Shades of Green

Selling green remodeling


Contractors and building materials dealers (LBM dealers) have found it challenging figuring out how to tap into the green building opportunity.  Some say the problem is caused by “green washing”.  Without a single and accepted definition of what green building is and what products are or are not green, it’s no wonder they are challenged.  Whether you’re an LBM Dealer, a product distributer, a professional designer or a contractor, it might not really make much difference what you consider to be green.  Before you get all upset at that statement and or with me, please hear me out.


Here’s my rationale

I’m not saying you can’t have your own definition.  What I am saying is if you want to sell green, you better make sure you know how your target customer defines and decides what is green if you want to sell green to them. 

Selling Green ProductsSounds easy right?  Not really. 

Unfortunately, if you ask 10 people what green is, you’ll get at least 10 different answers!  So, how should contractors and LBM dealers (and even their staff) respond to homeowners who ask for green products when these same customers might not even know what they’re looking for?  Solution; You need to know the questions to ask before you risk providing any answers! 


“What is green and what is not is up to the person with the money!”

On February 8, 2013 I’ll be presenting a seminar at the NRLA LBM EXPO in Boston titled Understanding and Selling the Many Shades of Green”One of my goals at this seminar is to help LBM dealers take advantage of the green building and renovation market that is expected to grow significantly as the economy improves.  Another goal is to help them so they can help their contractor customers sell and use more green products. 

Green Remodeling


In addition to discussing how different consumers define green and why, I plan to help them decided which products to sell and how to sell them.  To do so I will be offering and discussing the list of criteria below.  Contractors trying to decide what to sell should also find the list very helpful.  The key to success will be matching some or all of the criteria below to the green motivations of the home owner with the money.



Seven Criteria for Choosing Green Products to Sell

#1: Is the material effective in your conditions/climate?

Green Products for LBM DealersHeat, cold, moisture, insects…

#2: Is the material healthy and safe?

For workers, consumers and the planet

#3: Is the material durable and easily maintained?

Saves time, money, replacement, and disposal costs

#4: Is the material available in your area and can contractors work with it?

Saves time and money

#5: Is the material used efficiently?

Locally sourced, transportation considerations, processing considerations

Efficient use of resources, recycled and/or recyclable

#6: Is the material cost effective?

Now and in the future: maintenance, replacement, comfort, health effects/costs

#7: Is the material aesthetically satisfying to the consumer?

That’s important too!


Topics: LBM Related Topics, Green Considerations, Success Strategies, Sales Considerations, Design Trends, Marketing Considerations

Remodeling Trends for 2012 For Design/Builders

Posted by Shawn McCadden on Fri, Mar 23,2012 @ 05:00 AM

Remodeling Trends for 2012 For Design/Builders

differentiation for Design Builders


One way Design/Builders separate themselves from their competition can be the design talents and knowledge they bring to the overall process.   Many remodeling customers are looking for help with taking advantage of new product offerings and trends in the marketplace.  The list below is a collection of links to articles and information regarding current remodeling trends for 2012.  Please suggest any additional links you feel I could add to this list.


Curb appeal with design build8 Smart Budget Curb Appeal Makeovers


Remodeling Improvements That Entice Buyers


Garage Remodeling Ideas And Tips


9 Unconventional Ways to Improve Your Home


Man Cave remodeling25 Manliest Homes in America


Next-gen universal design for bathrooms and kitchens


Interior paint trends for 2012


Top Trends in Home Renovations

Topics: Sales Considerations, Design Trends